Bosack in Boise

Posted Oct 5, 2007 & filed under Boise, Culture

Sports brand identity and brand designer, Joe Bosack will be speaking at an informal AIGA event on Friday, October 12th (Read more on the AIGA website). With work ranging from NHL, NBA, WCHL, NFL, WNBA, the Arena Football League, and more--The Joe Bosack Graphic Design Company's roster of clients reads like the sports page. Also of note, Joe is the designer responsible for the Boise State athletics brand identity system.Joe will discuss what it's like to work in a very specific segment of business, describe the process to "building brands that win, " and review some of his work.

I encourage all designers to support our local AIGA chapter. If you care about design and the industry, show your support and get involved. At least show up for a cocktail (it is Friday, after all)...

P.S. Playing the BAF golf tourney on Friday isn't a good enough excuse to miss this event. Keep the party rolling and show up at Ha' Penny! I'll buy you a drink.